There’s a really good overview of the tobacco industry in Greeneville here.
Look around Greeneville at the smokestacks. See that “A” on the stack? That’s Austin.
This roughly 2.25 x 4″ luggage tag is probably from the mid-60s. The tag is still flexible, but the strap has turned brittle and has broken.
The tag is by Econ-O-Line. On the reverse is a plastic pocket for a provided ID card.
Pretty spiffy. Telex number and all. Also note the 615 telephone prefix. The 615 – 423 split didn’t happen until 1995.